Over the years we've seen many original and creative ways that studios advertise and promote their films outside of movie trailers. And thanks to an Instagram user we're getting a look at one very creative and appropriate billboard for the upcoming Spider-Man: Homecoming.
The photo was shared on Instagram by the user spideylife and it shows Spider-man using his webbing to hold together a billboard split right down the middle. Its a pretty great optical illusion, especially if the billboard is standing in front of blue skies.
The good news is that Spidey only has to hold this sign together for a little while longer, Marvel's Spider-Man: Homecoming arrives in theaters on July 7th.
What do you guys think of the billboard?